Manage reviews and reputation across multiple brands, regions, states, and locations with detailed user permissions, granular analytics and API access, a best-in-class agentic review responder, and a connected product suite at cost-effective enterprise pricing.
↕Corporate defines standards and permissions. Data and access can be organized at the Brand, Region, State, and Location levels.
What enterprise buyers need to know
Five questions to answer before choosing an enterprise platform
An enterprise buyer should be able to answer five questions quickly: what the platform does, how it supports the organization and its users, how the data can be used, what it costs at scale, and what must be planned before launch.
01
What products are included, and what do they do?
Five connected products cover review generation, review response, Voice of Customer, competitor analysis, and Google Maps rank tracking. The agentic AI review responder is the best-in-class product spotlighted below.
02
Can it support our organization and users?
Organize the platform by Brand, Region, State, and Location. Control what each user can see and what each user can edit, approve, publish, automate, configure, and export.
03
Can we analyze and use the data?
Use extensive dashboards to analyze reviews, customer feedback, competitors, and local visibility; sort and compare results by brand, region, state, or location; and export granular data through APIs for corporate BI tools.
04
Is it cost-effective at enterprise scale?
Use a focused review and reputation platform designed for 200+ locations without paying for a broad marketing suite filled with unrelated software.
05
What must be planned before launch?
Align Topics with enterprise KPIs, approve the business messages used by the platform, and determine each user’s role and authority.
01 · Best-in-class products
Five Connected Review and Reputation Management Products
Generate and respond to reviews, understand customer feedback, compare each location with local competitors, and track Google Maps visibility without creating separate data, permission, and administration silos.
Generate
Review Generation and AI Review Requests
Standardize request campaigns across the enterprise while using customer and location data for personalization, timing, channels, and local execution.
Best-in-Class Message-Informed Agentic AI Review Responder
Create highly personalized responses using company, brand, regional, and location knowledge, with automation and tailored edit, approve, and publish workflows.
Best-in-Class Message-Informed Agentic AI Review Responder
Create Message-Informed Review Responses that combine each review with approved business knowledge, enterprise rules, and location-specific context instead of merely paraphrasing the reviewer.
Create highly personalized responses that combine each review with relevant, approved company, brand, regional, and location messages. Each response can communicate what future customers should understand about the business instead of merely paraphrasing the reviewer.
Customize greetings, closings, contact information, business-name use, and response rules
Identify PHI, personal information, review changes, and rating conflicts
Separate editing, approval, scheduling, publishing, and automation authority
Translate and manage reviews across more than 60 languages and more than 100 review platforms
How it works
How each response is created and checked
Five specialized agents handle safety, review understanding, approved business knowledge, response planning and writing, and final quality assurance.
01Check
Safety agent
Identify risk, PHI, and personal information.
02Analyze
Understanding agent
Interpret review meaning, intent, and themes.
03Integrate
Key differentiator
Message agent
Select and incorporate relevant, approved company, brand, regional, and location messages so the response goes beyond the review.
04Create
Planning and writing agents
Plan the response structure and write the response.
05Verify
Quality agent
Complete final quality and policy review.
02 · Enterprise organization and permissions
Control what every user can access and do
RightResponse separates data visibility from action permissions, so broader visibility does not automatically grant authority to make or publish changes.
Enterprise-wide access
Give corporate leaders access to all brands, regions, states, and locations for governance, reporting, comparison, and configuration.
Access limited to assigned scope
Limit users to the Brand, Region, State, or Location data they are responsible for.
Broader read-only access
Let teams view data outside their assigned scope when the enterprise wants to encourage collaboration or allow performance comparisons.
Action-specific permissions
Separately control who can edit, approve, publish, automate, configure, and export data.
02 · Operating model flexibility
Choose Where Each Responsibility Is Managed
Centralization is not all or nothing. RightResponse can be optimized around the way each part of the enterprise operates. Assign work centrally, to field teams, or to a combination of both based on the location, responsibility, staffing, team capability, corporate policy, or manager preference.
01
Managed centrally
A corporate or shared-services team can manage review responses and other work across the organization.
02
Managed by field teams
Brand, regional, state, or location teams can manage work within their assigned scope when local ownership is preferred.
03
Optimized by location or manager
Larger or better-resourced locations can handle their own responses while smaller locations receive central support. The approach can also vary by manager preference.
04
Divided by responsibility
Corporate can define brand rules, approved messages, and intervention criteria while field teams handle routine work. Corporate can step in for selected ratings, flagged risks, or underperforming locations, with publishing, automation, and configuration assigned separately.
Several operating models can run at the same time.
One enterprise can centralize work for some locations, distribute it to others, and divide responsibilities differently by product or action.
03 · Granular analytics and data access
Analyze performance and export granular reputation data
Use RightResponse dashboards to monitor performance, compare organizational levels, and move from summaries to the underlying reviews, topics, competitors, and search data.
Monitor
Use enterprise dashboards
Monitor ratings, review volume, response activity, customer topics, sentiment, competitors, and Google Maps visibility.
Compare
Compare organizational levels
Compare brands, regions, states, locations, competitors, and time periods.
Examine
Move from summaries to details
Drill into the reviews, responses, topics, customer language, competitors, search terms, and locations behind each result.
Export
Use the data in enterprise systems
Export granular data through APIs for business intelligence, data warehouses, internal reports, and connected operational workflows.
04 · Cost-effective enterprise pricing
Cost-Effective Review and Reputation Management for Enterprises
RightResponse brings organizational control, granular analytics, advanced AI, and local competitive intelligence into a focused review and reputation management platform.
Focused platform
Choose the review and reputation capabilities you need
Manage reviews, customer intelligence, competitors, and local visibility without buying a broad marketing suite filled with unrelated software.
Efficient operations
Reduce central manual work
Use automation, distributed workflows, and differential permissions so the corporate team can maintain control without completing every task centrally.
Budget control
Preserve budget for other enterprise priorities
Use enterprise pricing designed to provide meaningful capability without consuming the budget needed for other systems, teams, and initiatives.
05 · Enterprise readiness
Plan the Enterprise Implementation Before Launch
Before rollout, define how the platform will fit the organization: its structure, users, workflows, data requirements, governance, and deployment plan.
01
Organizational structure
Map Brand, Region, State, and Location. Rename Brand and Region to match the enterprise’s terminology.
02
Users, permissions, and workflows
Define who can see each organizational level and who can edit, approve, publish, automate, configure, and export.
03
Approve Topics and Business Messages
Make sure Topics align with enterprise KPIs, then approve the company, brand, regional, and location messages the platform can incorporate into review responses.
04
Security and governance review
Document access rules, approval and automation controls, and requirements for handling PHI and personal information.
05
Rollout and support plan
Define rollout stages, administrator responsibilities, user training needs, and the ongoing support model before launch.
Frequently asked questions
Review and reputation management questions for enterprises
Can RightResponse support multiple brands, regions, states, and locations?
Yes. RightResponse supports four organizational levels: Brand, Region, State, and Location. Reporting, workflows, user access, and permissions can follow those levels. The names of the Brand and Region fields can be changed to match the enterprise’s terminology; State and Location remain fixed fields.
Can different users have different access and permissions?
Yes. The enterprise controls both data visibility and action permissions. Users can be restricted to their assigned Brand, Region, State, or Location data, or receive broader read-only access to collaborate and compare performance. Edit, approve, publish, automate, configure, and export permissions can be controlled separately.
Can enterprise teams export granular data through APIs?
Yes. Enterprise teams can use RightResponse dashboards and export granular reputation data through APIs for business intelligence, data warehouses, internal reporting, and connected operating systems. API scope can be planned around the enterprise data and integration requirements.
Why is the RightResponse AI Review Responder different?
The responder uses specialized agents for safety, review understanding, theme analysis, approved-message selection, response planning, writing, and final quality assurance. It can incorporate relevant company, brand, regional, and location knowledge instead of only restating the review.
How does RightResponse help each location compete in its local market?
AI Voice of Customer shows what customers praise and criticize at each location. Competitor Analysis compares those findings with nearby businesses. Google Maps Rank Tracker shows where the location and its competitors appear for important local searches.
Which review and reputation management products are included?
The platform includes Review Generation and AI Review Requests, the Message-Informed AI Review Responder, AI Voice of Customer and Review Sentiment Analysis, Competitor Analysis, and Google Maps Rank Tracker. The products share organizational structure, permissions, business knowledge, location context, analytics, and workflows.
Is RightResponse cost effective for a large enterprise?
RightResponse is designed to provide enterprise organizational control, granular analytics, advanced AI, and local competitive intelligence without the cost of a broad enterprise marketing suite. Enterprise pricing is planned around the organization and the capabilities it needs.
Discuss your enterprise structure, data, workflow, and pricing requirements
Bring us your brands, regions, states, locations, preferred labels for Brand and Region, user roles, permission requirements, data needs, and reputation priorities. We will show how RightResponse can support them.
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